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ОбложкаLuey B. Handbook for Academic Authors. - 5th ed. - Cambridge: Cambridge University Press, 2010 (2012). - 276 p. - Bibliogr.: p.251-265. - Ind.: p.267-276. - ISBN 978-0-521-19498-4
Шифр: (И/Ч21-L96) 02
 

Место хранения: 02 | Отделение ГПНТБ СО РАН | Новосибирск

Оглавление / Contents
 
 
Illustrations ................................................ viii
Preface to the Fifth Edition ................................... ix
Preface to the Fourth Edition .................................. xi
Preface to the Third Edition ................................. xiii
Preface to the Second Edition .................................. xv
Preface to the First Edition ................................. xvii

Chapter 1  The Publishing Partnership ........................... 1
   Publishing What You Write: How to Use This Book .............. 2
   The Scholar's Bookshelf ...................................... 4
   The Publishing Partnership ................................... 5
Chapter 2  Journal Articles ..................................... 9
   Writing Well ................................................ 10
   Selecting a Journal ......................................... 13
   Preparing the Manuscript .................................... 18
   Refereeing .................................................. 20
   You've Got Mail ............................................. 23
   Revising Oral Presentations ................................. 25
   Money ....................................................... 27
   Book Reviews ................................................ 30
Chapter 3  Revising a Dissertation ............................. 33
   Purpose and Audience ........................................ 34
   Revising .................................................... 37
   Articles .................................................... 42
   A Word of Encouragement ..................................... 44
Chapter 4  Finding a Publisher for the Scholarly Book .......... 45
   Types of Book Publishers .................................... 45
   Choosing a Publisher ........................................ 56
   Agents and Editorial Consultants ............................ 59
   Submitting the Manuscript ................................... 61
   Refereeing .................................................. 62
   Getting a Prompt Answer ..................................... 65
   Revisions ................................................... 66
Chapter 5  Working with Your Publisher ......................... 68
   The Contract ................................................ 68
   Subventions ................................................. 91
   Seeking Grants .............................................. 94
   Working with an Editor ...................................... 96
   Manuscript to Bound Book ................................... 101
   The Ad in The New York Times ............................... 102
   After Publication .......................................... 104
Chapter 6  Multiauthor Books and Anthologies .................. 107
   Collections of Original Essays ............................. 108
   Anthologies and Readers .................................... 118
Chapter 7  Finding a Publisher for the College Textbook ....... 123
   The College Textbook ....................................... 123
   Choosing a Publisher ....................................... 126
Chapter 8  Working with Your Textbook Publisher ............... 133
   Writing a Textbook ......................................... 134
   Reviews and Rewriting ...................................... 137
   Working with Your Editors .................................. 142
   Supplementary Materials .................................... 145
   Marketing .................................................. 146
   Revised Editions ........................................... 147
Chapter 9  Books for General Readers .......................... 150
   Economic Realism ........................................... 151
   Finding a Literary Agent ................................... 152
   Writing for General Readers ................................ 155
   Finding a Publisher for the Trade Book ..................... 165
   Editing and Design ......................................... 168
   Marketing .................................................. 170
   Are You Ready for This? .................................... 172
Chapter 10 The Mechanics of Authorship ........................ 173
   Manuscript Preparation ..................................... 173
   Illustrations .............................................. 188
   Permissions ................................................ 196
   Proofreading ............................................... 200
   Indexing ................................................... 203
Chapter 11 Costs and Prices ................................... 207
   Costs ...................................................... 208
   Prices ..................................................... 218
   Why Prices Vary ............................................ 223
   Subtracting Paper and Ink .................................. 226
   Paperback and Reprint Editions ............................. 228
   Textbooks .................................................. 230
   Trade Books ................................................ 232
   Financial Partnership ...................................... 235
Chapter 12 Born Digital ....................................... 237
   Finding a Publisher for Digital Work ....................... 240
   Working with a Digital Publisher ........................... 242
   Funding and Evaluation ..................................... 243
   To Sell or Not to Sell ..................................... 245
   Marketing and Maintenance .................................. 246
   Thinking Big ............................................... 248

Bibliography .................................................. 251
Index ......................................................... 267

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