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ОбложкаInternational business strategy: theory and practice / ed. by P.J.Buckley, P.N.Ghauri. - London; New York: Routledge/ Taylor & Francis, 2015. - xii, 664 p.: ill., tab. - Bibliogr. at the end of the chapters. - Ind.: p.650-664. - ISBN 978-0-415-62469-5
Шифр: (И/У5-I.69) 02
 

Место хранения: 02 | Отделение ГПНТБ СО РАН | Новосибирск

Оглавление / Contents
 
List of figures ............................................... ix
List of tables ................................................ xi
List of contributors ........................................ xiii

PART I  Basic concepts of international business ............... 1
1  Introduction ................................................ 3
2  The foreign investment decision process .................... 10
   YAIR AHARONI
3  International investment and international trade in the
   product cycle .............................................. 21
   RAYMOND VERNON
4  The Uppsala internationalization process model revisited:
   from liability of foreignness to liability of
   outsidership ............................................... 33
   JAN JOHANSON AND JAN-ERIK VAHLNE
5  The eclectic paradigm as an envelope for economic and
   business theories of MNE activity .......................... 60
   JOHN H. DUNNING
6  The internalisation theory of the multinational
   enterprise: a review of the progress of a research agenda
   after 30 years ............................................. 85
   PETER J. BUCKLEY AND MARK C. CASSON

   Case study I: Internationalization of brewery companies:
   the case of Carlsberg ..................................... 108
   JENS GAMMELGAARD

PART II. Global strategy ..................................... 115
7  Introduction .............................................. 117
8  Globalisation, economic geography and the strategy of
   multinational enterprises ................................. 125
   PETER J. BUCKLEY AND PERVEZ N. GHAURI
9  Semiglobalization and international business strategy ..... 149
   PANKAJ GHEMAWAT
10 Do regions matter? An integrated institutional and
   semiglobalization perspective on the internationalization
   of MNEs ................................................... 170
   JEAN-LUC ARREGLE, TOYAH L. MILLER, MICHAEL A. HITT, AND
   PAUL W. BEAMISH
11 Do managers behave the way theory suggests?
   A choice-theoretic examination of foreign direct
   investment location decision-making ....................... 201
   PETER J. BUCKLEY, TIMOTHY M. DEVINNEY AND JORDAN
   J. LOUVIERE
12 Towards more realistic conceptualisations of foreign
   operation modes ........................................... 232
   GABRIEL R.G. BENITO, BENT PETERSEN AND LAWRENCE S. WELCH

   Case study II: Danone: a French multinational expanding
   into the global market .................................... 252
   SYLVIE HERTRICH, MICHEL KALIKA AND ULRIKE MAYRHOFER

PART III. Organizing the multinational enterprise ............ 257
13 Introduction .............................................. 259
14 Organizing for worldwide eifectiveness: the
   transnational solution .................................... 267
   CHRISTOPHER A. BARTLETT AND SUMANTRA GHOSHAL
15 Firm resources and sustained competitive advantage ........ 283
   JAY BARNEY
16 Knowledge, bargaining power, and the instability of
   international joint ventures .............................. 302
   ANDREW C. INKPEN AND PAUL W. BEAMISH
17 Mimetic and experiential effects in international
   marketing alliance formations of US pharmaceuticals
   firms: an event history analysis .......................... 323
   SENGUN YENIYURT, JANELL D. TOWNSEND, S. TAMER CAVUSGIL
   AND PERVEZ N. GHAURI
   Case study III: Renault-Nissan-Daimlar: a global 
   strategic alliance ........................................ 348
   CHRISTOPH BARMEYER AND ULRIKE MAYRHOFER

PART IV. External relationships .............................. 353
18 Introduction .............................................. 355
19 Overcoming the liability of foreignness ................... 362
   SRILATA ZAHEER
20 Down with MNE-centric theories: market entry and
   expansion as the bundling of MNE and local assets ......... 381
   JEAN-FRANÇOIS HENNART
21 Network view of MNCs' socio-political behavior ............ 410
   AMJAD HADJIKHANI, JOONG-WOO LEE AND PERVEZ N. GHAURI
22 Weight versus voice: how foreign subsidiaries gain
   attention from corporate headquarters ..................... 431
   CYRIL BOUQUET AND JULIAN BIRKINSHAW

   Case study IV: Axis communications: building the global
   market for network surveillance cameras ................... 463
   ULF ELG AND JANINA SCHAUMANN

PART V. Culture and international business ................... 471
23 Introduction .............................................. 473
24 Cultural distance revisited: towards a more rigorous
   conceptualization and measurement of cultural
   differences ............................................... 476
   ODED SHENKAR
25 Transforming disadvantages into advantages:
   developing-country MNEs in the least developed countries .. 490
   ALVARO CUERVO-CAZURRA AND MEHMET GENC
26 Merging without alienating: interventions promoting
   cross-cultural organizational integration and their
   limitations ............................................... 521
   MARY YOKO BRANNEN AND MARK F. PETERSON
27 Psychic distance and buyer-seller interaction ............. 550
   LARS HALLÉN AND FINN WIEDERSHEIM-PAUL

Case study V: UniCredit Group: a bank goes East .............. 562
   STEFAN SCHMID, DENNIS J. WURSTER AND THOMAS KOTULLA

PART VI. Emerging markets .................................... 567
28 Introduction .............................................. 569
29 The determinants of Chinese outward foreign direct
   investment ................................................ 574
   PETER J. BUCKLEY, L. JEREMY CLEGG, ADAM R. CROSS, XIN
   LIU. HINRICH VOSS AND PING ZHENG
30 Market driving multinationals and their global sourcing
   network ................................................... 601
   PERVEZ N. GHAURI, VERONIKA TARNOVSKAYA AND ULF ELG
31 Strategies that fit emerging markets ...................... 615
   TARUN KHANNA, KRISHNA G. PALEPU AND JAYANT SINHA
32 The hidden risks in emerging markets ...................... 632
   WITOLD J. HENISZ AND BENNET A. ZELNER

   Case study VI: Internationalization of Indian 
   pharmaceutical multinationals ............................. 641
   SURENDER MUNJAL

Index ........................................................ 650

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